Photographer to the stars Alistair Morrison today launches an exhibition comprising 25 of the UK’s finest photographers’ work, which is set to go on public auction to raise funds for Variety, the children’s charity.

The collection, entitled Hidden Gems, covers 110 striking images that capture a whole range of famous individuals, images and landscapes and a selection of the photography is on public display at the Getty Gallery in London’s West End from today.

Celebrities including Lily Cole, Colin Firth, David Haye, Lord Coe, David Schwimmer and Michael Parkinson are featured in the collection and every picture is designed to tell a deeply personal story to the muse.

On Wednesday 30th November,25 framed images from the collection will be auctioned at the newly refurbished St Pancras Renaissance Hotel, London in support of Variety Club.

Variety is a children’s charity that was established in 1950 and has raised over £200m pounds for disabled and disadvantaged children since its inception. The Hidden Gems Coffee Table Book will be available to buy at the Getty Gallery from today and online at for a price of £40.